Social Media Icons

Top Nav

Cover featuring Nisrin Erradi

 

Arabian Moda x Nisrin Erradi
Nisrin Erradi wears an Ali Drissi cape dress, earrings by Ambika and Silvana rings.

In the ever-evolving landscape of global cinema, a new generation of actors and filmmakers is making waves, challenging perceptions and redefining the cinematic experience. At the forefront of this movement is Nisrin Erradi, a Moroccan actress whose captivating performance in the critically acclaimed film Everybody Loves Touda has catapulted her into the international spotlight.

During the during the Marrakech Film Festival, we sat down down with Nisrin to delve into her remarkable journey - from her early days in the theater to her current status as a trailblazer in Moroccan cinema. She candidly shares the meticulous preparation she undertook to embody the complex character of Touda, her collaborative experience with acclaimed director Nabil Ayouch, and the profound impact the role has had on her both personally and professionally.

Fashion Editor: Victor Concepto
Photographer: Assaoud
Location: Hotel La Mamounia, Marrakech

AM: Can you tell us about the start of your acting career?
Nisrin Erradi: I started acting in the theater from the age of 6. After getting my high school diploma, I joined the Higher Institute of Dramatic Art and did a 4-year training program. I then worked as a theater, TV and film actress. At a certain point, I decided to focus solely on cinema.

AM: How did you prepare yourself for the character of Touda?
Nisrin Erradi: It was a long preparation, about a year and a half between the preparation and the filming. I contacted several Chaouis (a Moroccan ethnic group) and even lived with one of them to immerse myself in their lifestyle. I went out with them to the bars where they sing to really get to know their way of life.

Arabian Moda x Nisrin Erradi
Dress, Ali Drissi. Jewelry set, Johar.

AM: What was it like working with the director Nabil Ayouch?
Nisrin Erradi: I adore Nabil Ayouch, I think he is the best Moroccan director. I was very happy to have the opportunity to work with him. It was intense work but we had some wonderful moments together making the film.

AM: How did the character of Touda impact you?
Nisrin Erradi: Touda is a very complex and intense character that was difficult to embody. But playing her has left a mark on me. She has given me a new power and strength as an actress. The responsibility of portraying such an iconic character is also a huge thing for me as an actress.

AM: The film Everybody Loves Touda has had a lot of success, from Cannes to Marrakech and an Oscar consideration. What has that experience been like?
Nisrin Erradi: It's been really impressive, especially the screenings in Los Angeles. I didn't expect a Moroccan film to have such a big impact internationally. I think it's an important moment to highlight the stories of strong Arab women in cinema.

Arabian Moda x Nisrin Erradi
Dress, Ali Drissi. Earrings, Ambika. Rings, Silvana. 

AM: Why do you think stories of Arab women resonate so much in the West when they are featured in films?
Nisrin Erradi: I think it's because we haven't really dared to talk about and discuss Arab women in this way before - as complex, strong characters, not just stereotypes. With Touda, we see an Arab woman who is powerful and different from the usual depictions.

AM: How would you describe the unique flavor of Moroccan cinema compared to other Arab cinemas?
Nisrin Erradi: Moroccan cinema is very rich and diverse, with many different styles and influences, from the more traditional Moroccan to the more international filmmakers like Nabil Ayouch. Moroccan cinema is really making a name for itself globally.

AM: What advice would you give to young Moroccan actresses aspiring to reach the same level of success?
Nisrin Erradi: My advice would be to have passion, dedication and a strong sense of character. The most important thing is to put your heart into the work, to really love what you do. If you do that, success will come.